Australian Local Business Directory- A Boon For Small Businesses In Australia

Published: 23rd September 2010
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Do you run an Australian Local Business? Are you looking to increase sales leads without spending too much on advertising? Then you should consider getting your business listed in an Australian online business directory to drive more customers to your business.

Most people turn to the internet to find whatever services and products that they need- thats why you should get your business listed in an online business directory for your area. Search engines use business directories in their page ranking criteria and posting to these directories gives your website more exposure to people searching them for a particular product and service.

Consider these facts and figures to get an idea:

Around 30 percent of search queries contain a city, state or zip code

46 percent of local search engine users were likely to head to the store after finding a business online

Quick and Easy: You can have your online business profile listing up in no time at all and its very easy- with your profile you will usually get- a choice of keywords you would want to be found for and the categories, a brief business description, your address and contact details, your website if you have any. It is advisable to select a business directory that also offers you an option to have a map location with your listing so that customers can easily locate you.

Unlimited Exposure: Your online presence is vital to your business success in this internet age. The more exposure you have the more people you can reach. You have to develop and promote an online presence because not many people really refer to yellow pages- online results are available instantly at any time and anywhere.

Come to think of it, there is no limit to the exposure you will get when you register your business online- if you want to target not just local but national or even global audiences, what better way than to get yourself listed in an online directory.

Cost Effective: There are several online business directories which offer to list your business under the relevant category and for the area you operate in- in very affordable rates. Online business directories prove more cost efficient than other means of advertising like newspaper ads or TV ads.

SEO Benefits: You have an opportunity to promote your business website from the online business directories. Links from online business directories are valuable for increasing search engine ranking.

To find a good Australian online business directory you can do an internet search and compare prices and services to select the one that offers you the best deal. You can opt for a free as well as paid listing. Paid listings are available in reasonable prices and with a paid listing you can chose extra services and tools to give your business extra exposure. Advertising with a business directory is a cheap and no fuss means to reach maximum customers.

Another benefit is that with your business you get to see and analyse what other businesses in your category are offering. Its one very easy way to stay connected to the online marketing trends and updates.

With a listing in Australian online business directory, your Australian Local Businesswill reach maximum potential customers- get higher number of sales leads with an online business directory listing.



No matter what type of business you own, you can easily be found on major search engines like Google, Yahoo, and Bing with your online business listing. In fact an online business directory is the best means to get exposure for hundreds of small business owners. Without spending a lot on advertising and promotion campaigns, your Australian Local Business will get maximum exposure and customers.

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